Blogs and Tips

How to make your copy stand out – a business podcast

How to make your copy stand out – a business podcast

Business podcast with Craig Smith of CRS Editorial, promoting good copywriting.
Copywriting tips from Craig Smith.

It was a pleasure to appear on a business podcast to share my tips and thoughts on what makes good copy, and the different things you can implement in your business to make your words work for you.

Join me as I chat to Tracey and Ian Earl, and discover how to elevate your content.

With nearly 30 years of experience as an editor, proofreader and copywriter, I was asked to share my thoughts on what makes good copy and how business owners can improve their output.

This podcast episode covers:

  • Identifying your target market and speaking directly to their needs
  • Using clear and friendly language that everyone understands (bye-bye, jargon!)
  • The magic of storytelling to make your business copy truly captivating
  • Practical tips to conquer that dreaded writer’s block.

So, why not grab a cuppa, settle back and click here to listen.

Thank you for having me as a guest on your In Business podcast, Tracey and Ian.

#Copywriting #ContentMarketing #WritingTips

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